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Uncorking the story of Southern California wine.

Temecula Valley is establishing itself as a leading wine destination, with more than 40 licensed wineries and 80 growers producing more than 50 varietals. At only an hour drive from San Diego, Orange County, and Palm Springs and just 90 minutes from LA, it’s truly Southern California’s wine region. It was time to make sure people know all this place has to offer.

Getting The Real Temecula Experience

62ABOVE worked alongside the Temecula Valley Winegrowers Association in a media marketing effort that brought regional and national attention to the area. The team curated comprehensive and immersive experiences for media that included winery tours, one-on-one meetings with winemakers and winery owners, educational classes, and more.

Starting The Conversation

  • Multiple feature stories within the first six months
  • Regional and national media coverage (in print, online, and broadcast)
  • Thousands of people introduced to their next wine getaway